This Is It! Southern Homestyle Cooking
This Is It! Southern Homestyle Cooking is a unique restaurant opportunity.
- 35-year track record of success
- Dedicated support every step of the way
- Southern menu, style and hospitality
- Award-winning Bar-B-Que
- Passion for the food
This Is It! Southern Homestyle Cooking is a serious franchise for serious franchisees.
Concept Overview
We specialize in hickory-smoked Bar-B-Que, Seafood and Southern cooking.
We have proven success with our 11 company units in the Greater-Atlanta area.
Strong dine in, take-out/delivery, catering and holiday business provides multiple revenue streams.
Our extensive training and orientation will show you how to create “This Is It!” – our delicious fresh-cooked meals, our special Southern hospitality and our desire to serve a higher purpose, our community and our employees.
All This Is It! restaurants are closed on Sundays to be with our families, to reflect and recharge.
We have been blessed with business success – Join with us!
About Belief Brands Partners
The franchisor of This Is It! restaurants is Belief Brands Partners, LLC. Belief Brands operates under a renewing 50-year licensing agreement with the founder of This Is It Southern Homestyle Cooking.
Belief Brands Partners was formed by Atlanta-based private equity firm Bird Dog Capital Group, LLC. Bird Dog has recruited a leadership team for Belief Brands that has more than 100-years of restaurant management and franchise experience. The Bird Dog Partners have sponsored investments in more than 10 restaurant and franchising companies, and have specialized in private equity, investment banking and operations, with a particular focus on restaurants and franchising. Along with an experienced board of directors, including Mr. Shelly “Butch” Anthony III, Bird Dog will oversee Belief Brands' growth.